Services
What I build — and how it works.
Every engagement is scoped around a real output, not a retainer that auto-renews. Here's exactly what each service includes.
SEO Audits
Know exactly what's wrong — and what to fix first.
Most audits hand you a spreadsheet of issues without telling you which ones actually matter. I pull data from Ahrefs, Google Search Console, GA4, and Search Atlas to build a prioritized diagnosis — ranked by revenue impact, not just technical severity.
What's included
- ✓ Multi-source data pull (Ahrefs + GSC + GA4 + Search Atlas)
- ✓ Prioritized issue list ranked by impact, not volume
- ✓ AI Overview and SERP feature opportunity analysis
- ✓ Competitor gap breakdown
- ✓ Actionable next steps with implementation order
- ✓ .docx deliverable you can hand to any dev or copywriter
Best for
Businesses that have been doing SEO but aren't sure why it's not working.
Content Pipeline
A system that produces — not a calendar that stalls.
A content calendar isn't a pipeline. I build the repeatable system: keyword-mapped topics, structured briefs, humanized drafts that pass both AI detectors and reader scrutiny, internal linking logic, and Google Docs delivery. It runs every month without starting from scratch.
What's included
- ✓ Keyword-mapped content strategy by service or topic cluster
- ✓ Gate 1 / Gate 2 review system (humanize → optimize → link)
- ✓ Structured briefs with search intent and outline
- ✓ Final drafts synced to Google Docs
- ✓ Internal linking recommendations per post
- ✓ Editorial calendar with status tracking
Best for
Service businesses and agencies that need consistent content without hiring a full content team.
Schema & Technical SEO
Show up where your competitors haven't figured out yet.
AI Overviews, rich results, and knowledge panels don't happen by accident. I build the JSON-LD markup — FAQ, Article, Organization, LocalBusiness, Product, Service — and deliver it implementation-ready with WordPress PHP or direct CMS integration. Every file validated before delivery.
What's included
- ✓ 9-file JSON-LD package per engagement
- ✓ Schema types: FAQ, Article, Organization, LocalBusiness, Service, BreadcrumbList
- ✓ WordPress PHP implementation file
- ✓ Google Rich Results validation before handoff
- ✓ Technical audit: crawl errors, Core Web Vitals, indexation issues
- ✓ Site architecture and internal linking review
Best for
Sites with solid content that aren't showing up in AI Overviews or rich results.
AI-Powered SEO Ops
SEO that runs while you're doing everything else.
I build and deploy monitoring systems, automated briefs, and AI-assisted workflows tailored to your business. Think Sentinel-style daily monitoring, pre-built alert logic, and pipeline automation — the infrastructure that keeps your SEO moving without a full agency on retainer.
What's included
- ✓ Custom monitoring agent setup (Sentinel-style)
- ✓ Daily or weekly automated SEO brief delivery to Slack or email
- ✓ Ranking movement alerts with context, not just data
- ✓ Content opportunity detection from GSC query data
- ✓ MCP stack configuration (GA4, GSC, Ahrefs integration)
- ✓ Workflow documentation so your team can maintain it
Best for
Growing businesses that want SEO running in the background without managing it daily.
Local & Location SEO
Rank in every market you serve — not just your hometown.
Multi-location businesses lose visibility because they treat location pages like duplicates. I build programmatic service × location pages with real local signals, proper schema, and content that Google treats as unique — so you rank in Austin, Dallas, and Houston instead of just your registered address.
What's included
- ✓ Service × location page strategy and architecture
- ✓ Programmatic page templates with local signal integration
- ✓ LocalBusiness + Service schema per location
- ✓ Google Business Profile optimization guidance
- ✓ Local citation and NAP consistency audit
- ✓ Internal linking structure across location pages
Best for
Service area businesses, franchises, and multi-location companies that need to rank city by city.
Ongoing Monitoring
Know about problems before your clients do.
Rankings move. Crawl errors happen. Pages drop out of the index. Ongoing monitoring means you're not finding out about it weeks later in a quarterly report — you're finding out the morning it happens, with context on why and what to do.
What's included
- ✓ Daily ranking and traffic monitoring
- ✓ Weekly brief with movements, opportunities, and flags
- ✓ Crawl error and indexation monitoring
- ✓ Core Web Vitals tracking
- ✓ Monthly strategy review with data-backed priorities
- ✓ Direct Slack or email escalation for urgent issues
Best for
Businesses that have built their SEO foundation and need it protected and grown.
SEO Audits
Know exactly what's wrong — and what to fix first.
Most audits hand you a spreadsheet of issues without telling you which ones actually matter. I pull data from Ahrefs, Google Search Console, GA4, and Search Atlas to build a prioritized diagnosis — ranked by revenue impact, not just technical severity.
Best for
Businesses that have been doing SEO but aren't sure why it's not working.
What's included
- ✓ Multi-source data pull (Ahrefs + GSC + GA4 + Search Atlas)
- ✓ Prioritized issue list ranked by impact, not volume
- ✓ AI Overview and SERP feature opportunity analysis
- ✓ Competitor gap breakdown
- ✓ Actionable next steps with implementation order
- ✓ .docx deliverable you can hand to any dev or copywriter
Content Pipeline
A system that produces — not a calendar that stalls.
A content calendar isn't a pipeline. I build the repeatable system: keyword-mapped topics, structured briefs, humanized drafts that pass both AI detectors and reader scrutiny, internal linking logic, and Google Docs delivery. It runs every month without starting from scratch.
Best for
Service businesses and agencies that need consistent content without hiring a full content team.
What's included
- ✓ Keyword-mapped content strategy by service or topic cluster
- ✓ Gate 1 / Gate 2 review system (humanize → optimize → link)
- ✓ Structured briefs with search intent and outline
- ✓ Final drafts synced to Google Docs
- ✓ Internal linking recommendations per post
- ✓ Editorial calendar with status tracking
Schema & Technical SEO
Show up where your competitors haven't figured out yet.
AI Overviews, rich results, and knowledge panels don't happen by accident. I build the JSON-LD markup — FAQ, Article, Organization, LocalBusiness, Product, Service — and deliver it implementation-ready with WordPress PHP or direct CMS integration. Every file validated before delivery.
Best for
Sites with solid content that aren't showing up in AI Overviews or rich results.
What's included
- ✓ 9-file JSON-LD package per engagement
- ✓ Schema types: FAQ, Article, Organization, LocalBusiness, Service, BreadcrumbList
- ✓ WordPress PHP implementation file
- ✓ Google Rich Results validation before handoff
- ✓ Technical audit: crawl errors, Core Web Vitals, indexation issues
- ✓ Site architecture and internal linking review
AI-Powered SEO Ops
SEO that runs while you're doing everything else.
I build and deploy monitoring systems, automated briefs, and AI-assisted workflows tailored to your business. Think Sentinel-style daily monitoring, pre-built alert logic, and pipeline automation — the infrastructure that keeps your SEO moving without a full agency on retainer.
Best for
Growing businesses that want SEO running in the background without managing it daily.
What's included
- ✓ Custom monitoring agent setup (Sentinel-style)
- ✓ Daily or weekly automated SEO brief delivery to Slack or email
- ✓ Ranking movement alerts with context, not just data
- ✓ Content opportunity detection from GSC query data
- ✓ MCP stack configuration (GA4, GSC, Ahrefs integration)
- ✓ Workflow documentation so your team can maintain it
Local & Location SEO
Rank in every market you serve — not just your hometown.
Multi-location businesses lose visibility because they treat location pages like duplicates. I build programmatic service × location pages with real local signals, proper schema, and content that Google treats as unique — so you rank in Austin, Dallas, and Houston instead of just your registered address.
Best for
Service area businesses, franchises, and multi-location companies that need to rank city by city.
What's included
- ✓ Service × location page strategy and architecture
- ✓ Programmatic page templates with local signal integration
- ✓ LocalBusiness + Service schema per location
- ✓ Google Business Profile optimization guidance
- ✓ Local citation and NAP consistency audit
- ✓ Internal linking structure across location pages
Ongoing Monitoring
Know about problems before your clients do.
Rankings move. Crawl errors happen. Pages drop out of the index. Ongoing monitoring means you're not finding out about it weeks later in a quarterly report — you're finding out the morning it happens, with context on why and what to do.
Best for
Businesses that have built their SEO foundation and need it protected and grown.
What's included
- ✓ Daily ranking and traffic monitoring
- ✓ Weekly brief with movements, opportunities, and flags
- ✓ Crawl error and indexation monitoring
- ✓ Core Web Vitals tracking
- ✓ Monthly strategy review with data-backed priorities
- ✓ Direct Slack or email escalation for urgent issues
Not sure which one fits?
Tell me what's going on. I'll tell you honestly what you need — even if it's not one of these.
Start the conversation